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@theinformernz

School’s out and the kids are off to their digital playground.

For parents, understanding what and how kids are spending their online is paramount in ensuring their experiences are positive and safe. Facebook, the leading social media platform, maintains its reign in New Zealand, with 78.6% of internet users aged 16-64 logging in monthly. Instagram follows, boasting a 57.7% usage rate. But it’s TikTok that’s capturing the youth’s attention, now reaching more than 1.65 million Kiwi social media users — half under 30, and a significant 30% between the impressionable ages of 10 and 19. So, what does engagement look like on these platforms,...

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Tech Talk – AI chatbots redefine our response to information.

A significant shift occurred in November last year with the release of ChatGPT by OpenAI. This marked the beginning of a new era in AI technology, transforming how we interact with machines. ChatGPT’s arrival was not just another tech update; it was a revolution. Unlike its predecessors, ChatGPT could understand and respond in a conversational manner that feels almost human. It operates by processing large amounts of text data, learning from it, to generate responses that are contextually relevant and often insightful. Imagine a system that has read a vast library and can...

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